My Sweet Charity Spotlight - 17th Annual Heroes And Handbags Has A New Type Of Venue And Format

October 11th 2021

17th Annual Heroes And Handbags Has A New Type Of Venue And Format For Friday’s Fundraising

Unlike years past, Dallas’ Heroes And Handbags is swapping its usual auction in a hotel’s ballroom. This Friday the Heroes For Children will be taking place in a private residence in the tony town of Highland Park.

And Co-Chairs Alison Malone and Kelley Schadt didn’t stop there. They decided on a “new format.” Instead of a sit-down luncheon, the gals realized that during this busy time of year, it would make so much more sense to allow guests to enjoy an in-person “come-and-go brunch.” That way they can brunch-and-browse-and-bid on the handbags valued at $300+.

HEROES AND HANDBAGS

If you’ve never attended the event, the items on the block are new and gently experienced handbags that have been donated by individuals and retailers.

VIP types will be able to have a sneak sip and shop from 10 to 11 a.m., with the main event taking place from 11 a.m. to 1 p.m. Tickets can be snapped up here.

Since it was established in 2004, Heroes for Children has provided $6.5M of financial and social assistance for families facing the daunting battle of pediatric cancer.

Link to My Sweet Charity article